About

b. 1986, HK.

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I’m a Product Design Lead with deep experience in financial products and digital investing, alongside experience in healthcare and consumer-facing products.

I spent several years at TD and Scotiabank, designing financial experiences at the intersection of human behaviour, money, and technology. With a background in UX and art direction, I bring both a strategic and hands-on approach to creating clear, intuitive products.

Originally from Toronto and now based in Spain, I’m open to opportunities globally.

 

 

skills

· User research
· Competitive landscape research
· Heuristic analysis
· Persona creation
· Information architecture
· User & process flow development
· Wireframes & prototyping
· Insight development
· Facilitating interdisciplinary work environment & team optimization
· Workshop creation & facilitation
· Design strategy

Experience

TD Direct Investing | Lead UX
TORONTO, ON
td.com

Scotiabank Digital Factory | Lead UX
TORONTO, ON
digitalfactory.scotiabank.com

Klick Inc. | Senior UX Architect
TORONTO, ON
klick.com
 
Sid Lee | Design Lead
TORONTO, ON
sidlee.com
 
Design Bridge | Graphic Designer
AMSTERDAM, NH
designbridge.com
 

Education

2006-2007
Hogeschool voor de Kunsten Utrecht
MDes Graphic Design (Information Design)
 
2000-2005
Ontario College of Art & Design University
BDes Art Direction